From a House in Palo Alto to the NYSE: Leading Product from Zero to a Billion

Henrique Ceribelli

Henrique Ceribelli

SVP of Product, Bill.com

About the webinar

A great PM for a startup isn't automatically a great PM for a public company. The difference is knowing which levers matter at each stage. Henrique walks through Bill.com's growth, from friends and family using it for free to a public company. You'll learn:

What product needs to prove at each stage: under $1M, $1M to $10M, $10M to $100M, and after going public

How usage data revealed an opportunity only 20% of customers asked for, international payments, which reached $1M in revenue within six months

How to avoid building for the loudest customers or sales reps, using call recordings, support data and product usage

The guest

Henrique Ceribelli

Henrique Ceribelli

SVP of Product, Bill.com

Henrique is SVP of Product at Bill.com, where he has worked for 16 years since joining as employee number 14. He started as an engineer at one of Brazil's largest banks and holds an MBA from UC Berkeley.

Bill.com

International payments at Bill.com reached $1M in revenue within six months, faster than any earlier product.

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See how Birdie turns customer signals into retention, expansion, and adoption decisions. 30 minutes. Live demo with outcomes.

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